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An American Favorite Reinvented: New Ford Ranger Brings Built Ford Tough Innovation to U.S. Midsize Truck Segment

Ford reveals the all-new 2019 Ford Ranger for North America, bringing midsize truck fans a new choice from America’s truck sales leader –one that’s engineered Built Ford Tough and packed with driver-assist technologies to make driving easier whether on or off-road.

Production begins late this year at Ford’s Michigan Assembly Plant as customer demand is growing for midsize trucks. U.S. sales are up 83 percent since 2014 as a new generation of midsize truck buyers seek more maneuverable, fuel-efficient pickups.

The 2019 Ford Ranger answers the call with an all-new midsize pickup featuring a new exterior design, chassis, and powertrain developed specifically for North American truck customers. Powerful and strong, with a high-strength steel frame, Ranger is equipped with a proven 2.3-liter EcoBoost®engine mated to the only 10-speed automatic transmission in the segment.

“Ranger has always held a special place in the hearts of truck fans,” said Hau Thai-Tang, Ford executive vice president, Product Development and Purchasing. “The all-new Ranger is designed for today’s midsize truck buyer, delivering even more utility, capability, and technology for those who blend city living with more off-the-grid adventures on weekends.”

Ranger comes in entry-level XL, midlevel XLT and high-levelLariat trim series with available Chrome and Sport appearance and FX Off-Road packages, and in SuperCab or SuperCrew cab configurations.

 

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